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9/17/2010

The Suite Life: Gifting and Giving Back

Actor Eva LaRue, shown at the Emmys, snapped up Twisted Silver jewelry at the Endless Summer gifting suite.


With free-flowing freebies, food and fabulous beauty treatments, touring the celebrity gifting suites is like trick-or-treating without the trick. And let’s face it: Who doesn’t love free stuff? But in an effort to balance all of the conspicuous consumption, the events — like the five pre-Emmy suites we recently visited — all have charity beneficiaries that offer those gifted a chance to give back.


At the Endless Summer suite, celebs brought or signed books for Room to Read, which builds and stocks children’s libraries, while snagging Anne Klein watches, Coleman luggage, Prana SpaCeuticals and CellCeuticals skin care, keepsake charms from Not Just Any Old Day, EcoTraveler’s solar-powered backpacks and coolers that charge small electronics, soy candles from Soy Terrific (the new blueberry muffin scent is heaven!) and Twisted Silver jewelry, made from mixed metals and recycled materials such as old magazine pages. Designer Debra Mitchell’s fans include Sheryl Crow, Maria Shriver and now Felicity Huffman and Eva LaRue, who snapped up necklaces at the suite.


Benefiting the grassroots eco-charity Green Wish and the American Red Cross, the 4th annual Eco-Emmys Celebrity Chateau was held in a spectacular hillside home constructed of sustainable wood and powered by solar panels, where caterers served organic food on biodegradable Hefty plates. We were treated to an application of highlighting shimmer courtesy Beverly Hills organic cosmetics boutique Evolue Beauty, a great OPI manicure from Rob/B salon and a sample of bath salts from Organic to Green, a bath and body line that’s packaged in recycled bottles donated by restaurants, hotels and families. We love that idea — and this promotion: Spend $30 through Oct. 1 at organictogreen.com and get free samples from the new line with code EMMYVIP.


The Sustainability Emmy Suite, benefiting the Only You Can Save Energy campaign, gifted celebs with jewelry from Lusciouss and Yasmin & Jazmin, Chilli Beans sunglasses, Ecoya soy candles and body wash and lotions from Australian dress designer Collette Dinnigan, lounge pants from Cute Booty, water-saving “air plants” from Elza Deco, and fedoras from Contraband (we hear Eva Longoria Parker loves hers).


At the Alive! Expo Green Pavilion, we sampled an eclectic mix of products that ranged from Pixi cosmetics to Aubrey Organics yummy lotions to Bug-it-Off organic insect repellent, with proceeds supporting Project Green’s plans to build a green summer camp for underprivileged youth. The GBK Emmy suite chose Hollywood Arts and The Ann & George Lopez Foundation as official beneficiaries, while several of its vendors got on the charity bandwagon.


LoveLinksAmerica pledged to donate $25 per sale of its bracelets — styled after the braided parachute-cord-and-uniform-button kind handmade by soldiers — to support wounded veterans. Rental service Handbag Envy will auction a celebrity’s unwanted purses for a charity of her choice and Tic Tac not only made a $100,000 donation to CancerCare for breast cancer awareness, it will donate $5 for each person who shares an act of caring at facebook.com/tictacusa, up to an additional $100,000.


What’s your favorite way to give back?


Photo credit: Jason Merritt

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