BoF Daily Digest | British billions, Runway to retail, Dazed Digital relaunch, Betsey Johnson goes Facebook Places, Fashion theatre

London Fashion Week tent at Somerset House | Source: FashionSpot

British fashion industry now worth nearly £21bn a year (Guardian)

“The research highlights not only the direct impact of the fashion industry, including wholesale, retail and manufacturing, on the economy but also its effect on other industries including financial services and tourism.”

From Runway to Retail (WSJ)

“After a New York Fashion Week of dramatic and extreme, if gorgeous, clothes strutting down the runways, now the outfits must become shirts, skirts and pants women will actually wear.”

Dazed & Confused’s Digital Relaunch (PSFK)

“With their new site, which went live on the seventh of September, after a period of hiatus with nothing but a countdown visible, they’ve cemented their position as one of the most advanced and forward thinking British publications.”

Facebook ‘Places’ Campaigns Debut With Betsey Johnson (ClickZ)

“A Betsey Johnson store in California and a novelties e-tailer will each launch Facebook Places campaigns… The location-based efforts represent the first-ever Places initiatives.”

Does Fashion Make Good Theater? (NY Times)

“From a layman’s perspective, the jostling melee of entry, seating and the all-important photo-taking constitutes the liveliest part of the show. It’s a comedy of manners to rival anything on a Broadway stage.”