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9/28/2010

Rumor Denied: Prada CEO Was Unhappy With The Spring Collection

According to WWD, there was a rumor going around that Patrizio Bertelli, Prada’s CEO, wasn’t so keen on Miuccia Prada’s bananas spring collection. Sources told the newspaper that Prada had canceled appointments in Milan with American retailers because they planned to bring an “enhanced offering” of the collection to New York in a month.

Prada’s spring collection was plenty enhanced as it was for our tastes. Most other critics seemed to agree that the collection was a smashing success. And now Prada is “firmly” denying the rumors that Bertelli didn’t like it, or that the collection was being altered for NYC appointments.

Denial aside, it’s curious that the rumor ever even existed. Does this mean that despite the influx of neon that followed Prada’s showing, there is some concern that American’s won’t warm to it? Would you wear Prada’s SS2011 collection?

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