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6/20/2010

Eco Fashion World Newsletter, June 19, 2010

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EFW Weekly June 19, 2010
Treat your dad this Sunday with green gifts, learn more about how the Worldcup is related to eco fashion and keep an eye on upcoming news to learn what makes London booming this week!
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HALLE BERRY WEARS LIV
Last week in Hollywood a casually cool Halle Berry was spotted wearing a LIV GRN eco-friendly t-shirt. The comfy scoop neck tee retails for $48 and is available at Kitson Boutique.


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ECO DOGS HIT THE CATWALK
Recently in Bryant Park, the location of New York Fashion Week, dogs strutted their stuff down the ‘cat’-walk for the Fashion Institute of Technology’s Pet Fashion Show. The event epitomized the recent trend of extending fashion to our four-legged-friends; it’s not simply a matter of keeping our pooches warm and dry – they have become an accessory to brush down, dress up and show off. According to Joan Volpe, who co-ordinates the fashion institute’s Center for Professional Studies: “Pet apparel and related products represent a close to $50 billion industry that is proving to be comparatively recession-proof.”

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ETHICAL TAX BREAKS UK
The British fashion industry is to organise a campaign calling for businesses which operate ethical fashion policies to be rewarded with tax breaks . At the vanguard of the initiative is Harold Tillman, the chair of the British Fashion Council and owner of the Jaeger and Aquascutum brands. According to Tillman, offering an incentive to eco-friendly fashion companies would “make sense for businesses and consumers” across the fashion sector.
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KIM CATTRALL LOVES ECOIST
No one knows fashion like the ladies of Sex and the City 2. No one knows eco-fashion like Ecoist, makers of the original recycled candy wrapper handbags. In the film, Ecoist’s Silver Mega ($178), is worn by Samantha Jones (actress Kim Cattrall ), proving that upcycled fashion has reached the top echelon of celebrity style.

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